The
spring of 1964 saw some big changes for the Williamson's and for Chart.
In February or March 1964 Jim Nesbitt came to the WPEH radio studios in
Louisville, Ga. which Williamson owned and operated. Nesbitt
brought a tape of a song he had cut in his home state of South Carolina
called "Looking for More in '64". He convinced Willaimson to listen and
although he wasn't thoroughly convinced it would be a smash, he did
think it had strong possibilities. The next question was how to get it
out.
The answer came, as it had many times before, with Gary Walker. Williamson & Nesbitt met with Walker and he agreed to release it on
Chart. Nesbitt and Williamson split the cost and had some promo copies
pressed. The Williamson's and the Nesbitt's spent the next few evenings
at the Williamson's place stuffing envelopes with the records and
mailing them to radio stations. Almost immediately "Looking For More In
'64" began to get strong airplay. The social commentary of timely events
along with a slight kick of humor struck a chord with the public and
sent the record rocketing up the charts. Now for the next problem . . .
The didn't have any records to sell to the public!
Williamson went
back to Walker and offered to buy Chart Records. Walker really didn't
want the worries and hassles of running a record company so he offered to sell for a mere
$350.00. This is what it had cost Walker to have the label registered
with the musicians union. Williamson took on Ott Stephens, a DJ at WPEH,
as a partner, and together they formed Chart Records, Inc on or about
March 12th, 1964. |
Now to solve the
record problem. With the agreement from Walker in hand and a recent copy
of the record charts, Williamson went to Sound of Nashville, a record
pressing plant that also had a good distribution setup. An agreement
was made with Joe Talbot, who was then head of Sound of Nashville,
whereas Sound of Nashville would press the records, ship them, and
collect the money, then they would pay Chart Records. It was kind of a
reverse process, but it started the label in business! "Lookin' For More
In '64" wound up selling over 42,000 copies and stayed on the charts for
27 weeks, peaking at number 7 on Billboard's Country Charts! A huge hit
for an independent label's first official outing! Nesbitt went on to
chart 8 more singles and 2 LP's between 1965 and 1970.
1964 also saw the formation of
Peach Music, Inc. which was affiliated with SESAC. SESAC had just opened
their Nashville office and was looking for publishers. Peach Music, Inc was the first signed for the Nashville office. Roy Drusky, and old friend from back in Georgia, was
head of the office and Lloyd Green was his assistant. Green met
Williamson his first day on the job and was instantly hired to play
steel on a session being produced that week. It wasn't long before Green
was hired as session leader, a position he held until Williamson sold the label 10 years later. Nesbitt's"Looking For More In '64" was
one of SESAC's first big hits and started things rolling for a lot of
people.
1965 and 1966 were booming years
for Chart. Not only was Jim Nesbitt consistently hitting the charts with
hits like "Mother In Law" and "A Tiger In My Tank", but October 1965
would become the turning point for the little label with the signing of
Lynn Anderson. |
On a whim Anderson decided to accompany her parents to Nashville to the
Disc Jockey Convention. This was an annual event held in October in
conjunction with the Grand Ole Opry birthday celebration. Liz
Anderson, Lynn's mother, was going to receive an award for her song
"Strangers" and it seemed like a fun thing to do for a seventeen year
old to visit the place she had heard so much about. Never had she
imagined the course of events that would follow that fateful trip! Liz
was at the RCA booth and Chart was setup nearby. Slim Williamson, always
on the lookout for new and fresh talent, overheard someone singing with
Merle Haggard. When he looked to see who it was he discovered it to be
none other than Liz Anderson's daughter, Lynn. Liz and Slim had been
friends for many years and Liz had been one of the more prolific writers
for Williamson's Yonah Music, Inc., a publishing company that had given
Warner Mack "The Bridge Washed Out". As a matter of fact, she wrote
many of Charts first "hits". After listening to Lynn sing, he asked her
if she would like to cut a record. After much discussion with her
parents, it was decided that she would. The very next day they were in
the studio working on "We're Different" and "For Better Or For Worse"
with Jerry Lane, another fine singer/songwriter at Chart, also assigned
to Yonah Music. Although this single didn't exactly tear up the charts,
it did pave the way for her first solo release "In Person". Her third
outing, a bouncy little number written by Liz Anderson called "Ride,
Ride, Ride" rode straight up the charts! It helped establish Lynn as a major
force in country music. Almost all of Lynn's subsequent records hit the
top of the charts.
1967 brought
Lynn's first LP, "Ride, Ride, Ride" (LP-1000). It included the hugely
successful title song, along with the very popular "If I Kiss You (Will
You Go Away) [Billboard Top 5], plus one of her very own, "My
Heart Keeps Walkin' The Floor". The world was also discovering Junior
Samples in 1967. "The World Of Junior Samples" (CLP-1005) was a smash
hit also. "The Worlds Biggest Whopper" brought Junior into the spotlight
and led the way to him becoming a regular on the "Hee Haw" television
series.
According to Billboard, between 1964 and 1967 Chart hit country's top 50 an amazing
18 times! |
The address for Chart Records was still P.O. Box 73, Nashville, Tenn.
thru release number 1095. Releases 1100 thru 1140 gave no address, but
beginning with release number 1145 Chart displayed a physical street address on their records.
Gary Walker had offices located at 905 16th Ave South when he ran Chart Records along with his other enterprises. When Chart was purchased by Slim & Ott they took over the offices and the same PO Box was maintained for mail. Late in 1964 they began listing 905 16th Ave S. as their physical address. They stayed there
thru release number 1180.
Beginning with 1185 in January 1965 Chart moved to 806
17th Ave S., which was the new RCA building. They were to move one more time.
Beginning with Lynn Andersons first release with Jerry Lane, number 1300
in January 1966, the Capitol Records building located at 806 16th Ave
South would be the home of Chart Records until 1975.
The color scheme of
the records starting with release number 1065 running thru 1495 was
black graphics and lettering on a red label. During this period Chart
released 4 long playing albums. Jim Nesbitt's "Sings Comedy and Heart
Songs" (CLP-6500) in 1964, Lynn Anderson's "Ride, Ride, Ride" (LP-1000), Junior Samples' "The World of Junior Samples" (CLP 1005) in the
spring of 1967 and Sammy Poole's "In Gods Country" in the summer of 1967. The latter 3 were re-released as CHS-1001, CHS-1002,
and CHS-1003, respectively, in September 1967.
|
Beginning July 1st 1965 Chart set up thier own distribution network, ending their association with Sound of Nashville. It was about this time, beginning with Chart release 1240 that Chart began using other pressing plants as well. A new master numbering system began, the SW series. The matrix, or master, numbers began at SW-1 in 1965 and ended with SW-152 in 1967. All records released on Chart, Great, and Peach used these numbers. These records were pressed by Columbia Records's custom record service and also have a Columbia Records master number.
The success of Lynn
Anderson caught the eye of many of Nashville's mighty music moguls.
In mid 1967
after "Ride, Ride, Ride" topped the country LP charts, Danny Davis put a
bug in someone at RCA's ear. Soon Steve Shoals and Felton Jarvis were
arranging meetings and discussions about how to get Lynn over to the RCA
stable. Slim Williamson knew that his company had a good thing
going and he was not about to let a good thing slip out of his hands. He
made it clear that he would not give up one of his star performers.
After all was said and done, RCA agreed to manufacture & distribute
Chart's entire catalog beginning September 1967. This provided a huge
boost to Chart bottom line . . .
Next up: The
RCA Years. |
Written by Martin E. Thomas,
2003-2019.
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4th Label Design - 1070-1475 |
1st LP Label Design - CLP-6500, CLP-1000, CLP-1005, CLP-1010 |
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